| Advertising sizes and
positions on
Photographers Resource Sizes (all sizes in mm, width followed by height)
Fact pages are an optional extra with all banners, buttons and skyscrapers Positions and time options Monthly - short notice All the pages in the site usually show within a frame system, this means that there is a common top frame, a changing contents and main pages. With the exception of a few subsections that are dealt with differently. This is a common system. the top banner therefore shows across nearly all pages, nearly all of the time. Monthly changes can be made within this top banner and the current newsletter page. With some pages we are able to make changes easily and make changes at any time we wish. Newsletter pages are charged for the month, but not removed after this. As back copies can be looked at at any time these adverts will show on the system for a very long time. A new newsletter comes out just before the 1st of the Month, and as well as having news also links to all the other new pages added. Website wide top banner in title ( 2 of 7 in rotator) – hot link first and second positions Website wide top banner in title ( 1 of 7 in rotator) – hot link Website wide top banner in title ( 1 of 7 in rotator) – no hot link Monthly newsletter skyscraper Monthly newsletter small skyscraper Monthly newsletter end banner Monthly newsletter end half banner
Monthly - but we need a little more notice While we can load individual pages, system wide adverts need the entire website to be reloaded, as the website is very large, this is a sizable task and will usually take place no more than once a month. The website is still active while this is happening as the program that does this replaces a few pages at a time. Website wide end of page banner Website wide end of page half banner Defined section top of page banner Menu button 1 of 10 within rotator (1st after main menu) Menu end button – main menu only Menu end button – all practical menus Photographers Diary pages (monthly) Four page types available, this month, next month, highlights forward and 4 nature & wildlife calendar quarters. Top square rotator – 1 of 10 End of Grid banner End of page banner Defined locations - Month Defined locations allow you to select a page that is really relevant to what you have to offer, for example if you run a B&B, just think how effective it would be to have an advertisement on the page of the major attraction or attractions in your area. If we have articles or location pages that are likely to have people reading them that would be next looking to find someone, some service, or product such as the one you offer, then this will be particularly valuable to you. Defined topic page index, end of page banner Defined article end of page banner Defined location end of page banner Defined location small skyscraper Defined location end of page button
Run of site - Quarterly Run of site is where we, rather than you, select what pages we put the adverts on, and can move them if we wish, this is equivalent of the normal display adverts in a magazine. As these are cheaper, you can get wider coverage, it may be that you can combine some specific defined locations with a block run of site to get the ideal mix for you. Run of site end of page banner (x pages), and half banner Run of site skyscraper (x pages) Button and small button X blocks of 5, 10, 20, 50 pages Options currently available:-
Classified Section – annual - invoiced quarterly The entire classified section works on the basis of entries being permanently available, and normal entries are for a 12 month period. The banners and skyscrapers however are invoiced quarterly. Classified section (classification) top of page banner Classified section (classification) top of page banner 2nd position Classified section (classification) skyscraper Classified section (classification)– end of page banner see also classified section for other listing types within the classified section Specials Advertorials, and advertising featires are articles that are written by or for you, they have the word 'advertorial' where it usually says 'article' but are indexed in the system fully. Once added they are not likely to be removed for some time, usually we can give you a minimum guaranteed time, if we don't it will be kept in place for at least 6 months, so this is a once only fee covering a lot of advertising. Links are mentioned of this in the monthly newsletter, so for example if you have 6 links it means that over a period 6 times we will direct readers to look at the article direct from the newsletter, there may also be other links as well. There are no other adverts added within advertorials and they don't carry site wide end of page advertisements, or links to competitive pages. Being a pane in a frame they will often have a top banner pane with adverts and may have adverts within the contents pane. Advertorial article, incl 6 links to it, and like links to your website Advertorial location guide incl 6 links to it, and like links to your website |
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Advertising sizes and positions Explanations Why page impressions statistics are pointless.
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